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Mascara + Brow


Introducing our innovative, dual-ended mascara and tinted brow gel power duo. A true beauty first, Lash2Brow transforms your lashes and brows in the blink of an eye. You won’t know how you lived without it...

Mascara: Intense black

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Free delivery

on orders over $100.00


30 day returns

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3 free samples

with every order


Length and volume Buildable formula amplifies length and volume while leaving lashes elegantly clump-free

No lash left behind Designed to instantly lift and separate, our cone-shaped brush coats every last lash

Instantly impactful Intense black pigments increase the colour payoff for mascara that won’t smudge

Easy on the eyes Long-lasting formula stays put, then washes away effortlessly when you’re ready to remove it

Conditions lashes Conditioning chestnut extract keeps lashes feeling as healthy as they look


Defines and tints Smooth gel formula shapes, tames and adds texture for fuller, naturally defined brows

Precise finish Perfectly sized micro-precision brush gives you total control with just the right amount of product

Smooth application Easy to apply in a single swoosh and sets swiftly without drying out your brows

Conditions brows Organic chestnut extract helps to condition for beautiful-looking brows

Application tips

Two steps to defined eyes:

Step 1: Coat your upper lashes from root to tip, then use the tip of the brush to apply the mascara to your lower lashes. For added impact, apply a second coat.

Step 2: Begin by brushing the wand backwards through your brows to add volume and coat every single hair. Then brush the wand up and along your brows to give a more lifted effect.

A true innovation

Our dual-ended Lash2Brow is a true beauty first, effortlessly enhancing eyes to make your routine simpler (and makeup bag lighter). Infused with organic chestnut extract, our mascara and brow gel formulas glide on smoothly, helping to condition your lashes and brows so they feel as healthy as they look. As easy on the eyes as it is to take off, our mascara stays put until you’re ready to remove it – just wash away with your favourite cleanser.

Your wide-awake essential

The cornerstone of your makeup routine, it only takes a few seconds for Lash2Brow to create a wide-awake look. The intense black pigments in our mascara amplify the colour payoff while the formula elongates lashes for instant impact. Our brow gel defines and builds natural-looking colour for well-shaped arches that frame your face.

Stroke of genius

Designed to distribute the perfect amount of mascara, the flexible slim bristles on our cone-shaped brush reach every single eyelash, building impressive length and volume from the inner to the outer corners. The pointed tip gives you enough control to define your lower lashes with ease.
Our brow gel’s micro-precision brush is small and perfectly formed – whether you’re compensating for a little ‘90s overplucking or taming bushy brows, Lash2Brow shapes and grooms with total precision.

92% of women said Lash2Brow makes their eyes look impactful and defined*

*In a user trial of 55 women conducted over one day

Define your eyes

Apply Lash2Brow with BFF Eye serum-concealer for confidence-boosting coverage and fresh, wide-awake eyes.

Shop BFF Eye
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